FutureLAB™: The 90-Day Business Planning Workshop for Founders
DON'T WASTE THE REST OF 2026.
You've still got time to make 2026 count. But not if you spend the final quarter working the same way you spent the first three...
FutureLAB is a live one-day reset that helps you decide what really matters, build your next 90-day plan and tackle the habits, distractions and behaviours that normally stop you executing it.
LIVE Online
NEXT EVENT:
17 SEPTEMBER 2026
10AM–4PM
LONDON TIME
MOST BUSINESS OWNERS DON’T FAIL.
THEY DRIFT.
You start the quarter with good intentions.
A few clear goals. A list of priorities. Maybe even a plan.
Then the business takes over.
A client needs something.
A problem becomes urgent.
A new opportunity appears.
Your diary fills up.
The important work gets pushed behind the immediate work.
Slowly, almost invisibly, your priorities stop deciding where your time goes.
Everything else does.
And then you look up.
Another month has gone.
Then another quarter.
Then suddenly you’re asking the same question you asked last year:
“Where the hell did the time go?”
We call this The Drift Cycle™
And it’s one of the biggest reasons ambitious business owners can work incredibly hard without making the progress they know they’re capable of.
THE DRIFT CYCLE.
FutureLAB Breaks the Cycle.
The problem isn’t that you don’t work hard enough.
And it probably isn’t that you need more goals.
The problem is that without a deliberate system that deals with strategy AND psychology, to keep you focused, the urgent will always beat the important.
FutureLAB exists to break that cycle.
To stop letting the next 90 days happen to you…
…and start designing what happens because of you.
YOU DO NOT NEED MORE GOALS.
You probably already know what you want.
More revenue.
More profit.
Better clients.
More time.
A stronger team.
A business that feels like it’s actually moving somewhere.
And chances are, this isn’t the first time you’ve set goals to get there.
You’ve made the plan.
Written the list.
Set the targets.
Promised yourself that this quarter will be different.
Then you go straight back into the same business.
The same pressures.
The same distractions.
The same habits.
The same overloaded diary.
The same difficult decisions you keep putting off.
And slowly, the plan disappears beneath the day-to-day.
THAT’S WHY MOST BUSINESS PLANNING DOESN’T WORK.
It focuses almost entirely on one question:
“What do you need to do?”
But that’s rarely the real problem.
Most business owners already know far more about what they should be doing than they consistently execute.
The better question is:
“WHAT WILL STOP YOU DOING IT?”
Because there’s no point creating a brilliant 90-day plan if you return to exactly the same behaviours, patterns and environment that derailed the last one.
Planning the work is only half the job.
You also have to activate the person responsible for making it happen.
That means confronting the things traditional business planning usually ignores:
The distractions you keep allowing.
The priorities you refuse to choose between.
The uncomfortable decisions you keep delaying.
The habits that steal your time.
The beliefs that keep you playing smaller than you should.
And the patterns that quietly pull you back into drift.
THIS IS WHERE FUTURELAB IS DIFFERENT.
FutureLAB combines commercial strategy with psychological activation.
We help you work out:
What matters most.
What needs to happen next.
What needs to stop.
And crucially…
what needs to change in the way you think, decide and operate for the plan to survive contact with the real world.
Because you don’t need another plan that looks good on paper.
YOU NEED A PLAN YOU’LL ACTUALLY EXECUTE.
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EXACTLY WHAT YOU’LL WALK AWAY WITH:
FutureLAB is not a day of ideas, inspiration and notes you never look at again.
You leave with the key decisions already made and a practical 90-day plan you can start executing immediately.
By the end of the day, you’ll have:
YOUR MISSION AAR
A clear-eyed review of the last 90 days: what worked, what didn’t, what you learned and what you refuse to carry into the next quarter.
YOUR DEFINING 90-DAY OUTCOME
The one result that would make the next quarter genuinely matter.
Not ten competing ambitions.
One clear destination.
YOUR CRITICAL FEW PRIORITIES
The small number of projects, decisions and actions that deserve your attention above everything else.
So you know exactly what to say yes to and what to ignore.
YOUR 90-DAY EXECUTION ROADMAP
A practical plan showing what needs to happen, in what order and when.
No vague intentions.
No giant wish list.
A route you can actually follow.
YOUR STOP-DOING LIST
Because focus isn’t just deciding what you will do.
It’s deciding what you won’t.
You’ll identify the distractions, low-value work and commitments that are stealing time from the things that matter most.
YOUR DRIFT TRIGGERS
The habits, behaviours, pressures and patterns most likely to pull you away from the plan.
Once you can see them, you can do something about them.
A MINDSET REWIRED FOR ACTION, NOT PROCRASTINATION
Knowing what to do is useless if you keep finding reasons not to do it.
FutureLAB helps you challenge the thinking patterns, beliefs and behaviours that create hesitation, avoidance and delay.
So instead of overthinking, second-guessing and waiting for the perfect moment...
You make decisions faster, take action sooner and build momentum through execution.
What Do People Like You Say About This Event?
Quite Simply, If I had done this two months ago, I wouldn't have dropped the ball!
Jo Huckins Hutt
Creator of the Wheeliehogs
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Practical, enjoyable and really valuable. It helped me to understand so much. It was worth so much more than the price of the Workshop.
Paul Barlow
Energy Therapist
What a beautifully delivered, carefully planned session that was extremely thought-provoking and unexpectedly profound.
Thank you Matt and Jenny - I got such a lot out of this.
Lucy Stephens
PR Expert
Completely different approach to goal setting and getting clear on what I WANT for the next 12 months and beyond. Amazing both. Thank you.
Brendan O'Neill
Founder of Music Kids Academy
The structure of going through the workbook flowed nicely and there was a lot of information. I appreciated it when you we both went into depth with the answers
Roslyn Whiting
Leathercraft
Stand-out, World -Class value.
The workbook alone is worth the cost of the programme.
Jacob Cass
International Designer and Founder of the Brand Builders Summit.
Why we built FutureLAB
A GREAT PLAN IS USELESS IF THE PERSON RUNNING THE BUSINESS CAN’T EXECUTE IT.
FutureLAB wasn’t created because the world needed another business planning workshop.
It was created because we kept seeing the same problem.
Smart, ambitious business owners knew what they wanted.
They had ideas.
They set goals.
They made plans.
They worked incredibly hard.
And yet, quarter after quarter, too much of what really mattered still didn’t happen.
Not because the strategy was always wrong.
But because strategy is only one half of execution.
Traditional business planning tends to focus on the business:
What are the goals?
What are the targets?
What needs to happen?
What’s the plan?
Personal development tends to focus on the person:
What are you thinking?
What’s holding you back?
What needs to change?
How are you behaving?
The problem is...
YOU CAN’T SEPARATE THE BUSINESS FROM THE PERSON BUILDING IT.
That’s why FutureLAB works on both.
Matt Clutterham
STRATEGY. FOCUS. COMMERCIAL DIRECTION.
Matt brings the strategic lens.
The questions that cut through noise, challenge assumptions and force you to decide what really matters commercially.
Not more activity.
Not another enormous list.
Not twenty priorities competing for your attention.
Better decisions about where the business needs to go next and what deserves your focus now.
Jenny Jarvis
MINDSET. BEHAVIOUR. PSYCHOLOGICAL ACTIVATION.
Jenny works on the part most planning workshops completely ignore.
The human being responsible for making the plan happen.
The habits.
The beliefs.
The hesitation.
The procrastination.
The patterns.
The internal friction that can turn a perfectly good plan into another quarter of good intentions.
Because sometimes the breakthrough isn’t knowing what to do next.
It’s understanding why you’re not already doing it.
WE’VE DONE THE EXPENSIVE PART FOR YOU.
Between us, we’ve travelled the world and invested more than £50,000 in high-level training, coaching and guidance around strategy, goal-setting, human behaviour, performance and execution.
We’ve learned from some of the best thinkers, coaches and practitioners we could find.
Then we did something more important.
We tested it.
We kept what worked.
Discarded what didn’t.
Adapted the ideas that sounded brilliant in theory but fell apart in the real world.
And combined the most useful, practical and effective thinking into the FutureLAB system.
So you don’t need to spend years reading hundreds of books.
You don’t need to attend endless courses.
And you certainly don’t need to spend tens of thousands of pounds trying to piece all of this together yourself.
We’ve already done that work.
FutureLAB gives you the best of what we’ve learned, tested and refined distilled into one practical system designed to help you make better decisions, build a stronger plan and actually follow through on it.
WHAT ACTUALLY HAPPENS INSIDE FutureLAB?
SIX HOURS THAT COULD CHANGE THE NEXT 90 DAYS.
This is not six hours of sitting on Zoom listening to people talk about goal-setting.
And it is definitely not another workshop where you leave with 37 pages of notes and a temporary burst of motivation.
You will work on your business.
You will make decisions.
You will challenge assumptions.
You will confront what isn’t working.
You will decide what matters next.
And by the time we finish, the next 90 days will no longer be a vague collection of hopes and intentions.
They will have been deliberately designed.
Here’s how we do it:
01. MISSION DEBRIEF
FACE THE TRUTH ABOUT THE LAST 90 DAYS
We begin with a Mission AAR — an honest review of what was supposed to happen, what actually happened, where the quarter drifted and why. You’ll identify what worked, what failed, what you learned and what cannot be allowed to follow you into the next 90 days.
02. DEFINE THE FUTURE
GET CLEAR ON WHAT YOU’RE ACTUALLY TRYING TO BUILD
Next, we lift your eyes above the noise of today and reconnect with the bigger future. You’ll define the personal and professional “fruits” you want over the next five years and twelve months, giving your next 90 days a clear purpose, direction and reason to matter.
03. CHOOSE YOUR CRITICAL THREE
STOP TRYING TO GROW EVERYTHING AT ONCE
You cannot grow every part of your business at the same time. So we identify the three “branches” that deserve your energy now — the priorities that would create the biggest movement toward your bigger goals and make the next 90 days genuinely meaningful.
04. PLANT THE SEEDS
TURN AMBITION INTO MEASURABLE PROGRESS
Each priority is turned into a clear objective and measurable Key Results. You’ll define why it matters, what success actually looks like and what evidence will tell you you’re moving forward — so you stop confusing activity with progress and start measuring what genuinely matters.
05. CULTIVATE THE ROOTS
BECOME THE PERSON CAPABLE OF DELIVERING THE PLAN
Using the BE • DO • HAVE framework, we go beneath the goal. You’ll identify who you need to become, what standards and beliefs need to change, and which actions must happen consistently — because different results rarely come from repeating the same behaviours.
06. REMOVE THE INTERNAL FRICTION
TURN “I KNOW I SHOULD” INTO “I’M DOING IT”
We explore the goals and decisions where hesitation, uncertainty or procrastination could get in the way. Using Jenny’s Well-Formed Outcomes process, you’ll gain greater clarity around what you want, what it will require and whether you’re genuinely prepared to commit to making it happen.
07. ENGINEER THE EXECUTION
MAKE MONDAY MORNING LOOK DIFFERENT
Finally, we turn the plan into real-world execution. You’ll identify the projects, monthly priorities, weekly routines and daily actions required to keep momentum alive — creating a practical operating rhythm that continues long after FutureLAB finishes and keeps the next 90 days moving.
INVEST SIX HOURS.
TAKE CONTROL OF THE NEXT 90 DAYS.
Over the next quarter, you will spend hundreds of hours working in your business.
Making decisions.
Solving problems.
Serving clients.
Leading people.
Chasing opportunities.
Putting out fires.
FutureLAB asks you to invest just six hours deciding where all that time, energy and attention should actually go.
Because the expensive option isn't taking a day out to plan.
THE EXPENSIVE OPTION IS LOSING ANOTHER 90 DAYS TO DRIFT.
Q4 FutureLAB™
YOUR LIVE 90-DAY BUSINESS PLANNING & ACTIVATION DAY
17 SEPTEMBER 2026
10AM–4PM
LIVE ONLINE
During the day, Matt and Jenny will personally take you through the complete FutureLAB process from reviewing the quarter you've just lived to designing, activating and committing to the one that's coming next.
YOUR £97(Incl VAT) INCLUDES:
✓ THE FULL SIX-HOUR LIVE FUTURELAB EXPERIENCE
Not a recording. Not a self-paced course.
A working day where you stop running the business long enough to work seriously on where it goes next.
✓ YOUR FUTURELAB WORKBOOK
The complete working system you'll use throughout the day to capture your Mission AAR, future goals, three critical priorities, OKRs, BE • DO • HAVE work and execution commitments.
✓ YOUR MISSION AAR
A structured debrief of the last 90 days so you can identify what worked, where you drifted, what caused it and what must change next.
✓ YOUR NEXT 90-DAY STRATEGIC PLAN
Your future translated into three focused areas of growth with clear Objectives, Key Results and measurable outcomes.
✓ YOUR PSYCHOLOGICAL ACTIVATION WORK
Go beyond what you need to do and identify the beliefs, behaviours, habits and internal friction that could stop you doing it.
✓ YOUR EXECUTION RHYTHM
Turn the plan into the projects, monthly priorities, weekly routines and daily actions that keep it moving once real life starts again.
✓ LIVE CHALLENGE, GUIDANCE & FACILITATION FROM MATT & JENNY
You'll be guided through the process, challenged where necessary and pushed beyond the easy answers you could have written down on your own.
WHAT WOULD ONE BETTER DECISION BE WORTH?
One opportunity you finally pursue.
One project you stop wasting time on.
One difficult conversation you finally have.
One priority you actually finish.
One habit you finally change.
One distraction you finally remove.
One commercial decision that produces a new client, saves unnecessary cost or unlocks growth.
FutureLAB doesn't need to transform every part of your business to justify £97.
ONE BETTER DECISION COULD DO THAT.
And you'll spend the entire day making them.
Stop drifting. Start designing.
IS FutureLAB FOR YOU?
FutureLAB IS FOR BUSINESS OWNERS WHO ARE DONE WITH DRIFT.
You don’t need to be failing.
You don’t need to be in crisis.
And you certainly don’t need another person telling you to “set bigger goals.”
FutureLAB is for ambitious business owners who know there is more progress available than their current way of working is producing.
It’s probably for you if...
✓ YOU HAVE MORE PRIORITIES THAN CAPACITY
Everything feels important.
New opportunities keep appearing.
The list keeps growing.
But spreading your attention across everything means the things that could really move the business rarely get the focus they deserve.
You need to decide what matters most and deliberately let the rest wait.
✓ YOU’RE BUSY... BUT NOT ALWAYS SURE YOU’RE MOVING
Your days are full.
Things are getting done.
Clients are being served.
Problems are being solved.
But sometimes you look back at the month and wonder:
“What actually moved forward?”
FutureLAB helps separate productive activity from meaningful progress.
✓ YOU KNOW WHAT YOU SHOULD BE DOING BUT YOU’RE NOT DOING ENOUGH OF IT
This is a big one.
The problem isn’t always knowledge.
Sometimes you know exactly what needs to happen.
But procrastination, hesitation, distraction, overthinking or the demands of the day-to-day keep getting in the way.
FutureLAB tackles the plan and the behaviour required to execute it.
✓ YOUR LAST PLAN DIDN’T SURVIVE CONTACT WITH REAL LIFE
You started with good intentions.
Then clients called.
Problems appeared.
Opportunities distracted you.
Priorities blurred.
And somewhere along the way, the plan became something you meant to return to.
If that sounds familiar, you’ve experienced drift.
FutureLAB is designed to break that cycle.
✓ YOU HAVE IMPORTANT DECISIONS YOU’VE BEEN PUTTING OFF
A project that needs killing.
An opportunity that needs pursuing.
A hire that needs making.
A conversation that needs having.
A direction that needs choosing.
Sometimes progress doesn’t require more ideas.
It requires a decision.
FutureLAB creates the space and challenge to finally make it.
✓ YOU WANT THE NEXT 90 DAYS TO MEAN SOMETHING
Not just another busy quarter.
Not another three months that disappear.
You want to reach the end of the next 90 days able to point at something meaningful and say:
“WE MADE THAT HAPPEN.”
FUTURELAB IS PROBABLY NOT FOR YOU IF...
You want to sit and consume six hours of content.
You’re looking for somebody else to tell you exactly what your business should do.
You want motivation without being challenged.
You aren’t prepared to look honestly at your own habits, decisions and behaviour.
Or you want better results...
without changing anything about the way you currently operate.
FutureLAB is a working session.
You will think.
You will write.
You will make decisions.
You may challenge some assumptions.
And there may be moments where the most useful answer is also the most uncomfortable one.
THAT’S THE POINT.
Because meaningful change rarely comes from learning one more thing.
It comes from finally doing something differently.
Q4 FutureLAB™ • 17 September • Live Online • £97 inc. VAT
WANT TO MAKE THIS MORE THAN A ONE-OFF?
DON’T JUST PLAN ONE BETTER QUARTER.
BUILD A BETTER WAY OF RUNNING YOUR BUSINESS.
One great quarter can create momentum.
But the real transformation happens when you stop treating planning as something you do once a year...
…and start making review, focus, execution and course-correction part of how you run the business.
That’s why FutureLAB was designed as a 90-day rhythm.
Every quarter, you come back.
You review what actually happened.
You learn from the wins and the misses.
You identify where drift crept back in.
You reconnect with the bigger mission.
You decide what matters next.
You redesign the plan.
And you raise the standard again.
BECAUSE YOUR BUSINESS WILL CHANGE.
New opportunities will appear.
Priorities will shift.
Problems will emerge.
You will change.
And the plan that was right three months ago may not be the plan that is right today.
The answer isn’t to create one perfect annual plan and desperately cling to it.
The answer is to build a business that knows how to think, adapt and execute every 90 days.
The FutureLAB Annual Plan.
Instead of buying FutureLAB one quarter at a time, you can commit to the full annual cycle.
✓ 4 × LIVE FutureLAB DAYS
One every quarter.
Four deliberate opportunities each year to stop, think, review, decide and design what happens next.
✓ 4 × MISSION AARs
No letting twelve months pass before asking what went wrong.
Every 90 days, you identify what worked, what didn’t, what drifted and what needs to change.
✓ 4 × NEW 90-DAY MISSIONS
Each quarter gets its own priorities, measurable outcomes and execution rhythm connected to the bigger future you're building.
✓ QUARTERLY PSYCHOLOGICAL ACTIVATION
Because you don't just review the business.
You review you.
Your habits.
Your standards.
Your thinking.
Your behaviour.
And what the next stage of the mission requires from you.
✓ YOUR FUTURELAB WORKING MATERIALS
The frameworks and tools to help you capture the thinking, decisions and commitments from every quarter.
✓ PLUS: A PRIVATE 60-MINUTE STRATEGY & COACHING SESSION
Dedicated time with us to go deeper into the business, the mission and the issues that need more individual attention.
THINK OF IT AS YOUR QUARTERLY BOARD MEETING WITH YOUR FUTURE.
Except instead of spending the day explaining yesterday's numbers...
you spend it deciding what tomorrow needs from you.
Every 90 days:
Then repeat.
And each time, you come back smarter.
Clearer.
More deliberate.
And with another 90 days of evidence about what actually works.
ONE FUTURELAB CAN CHANGE A QUARTER.
FOUR CAN CHANGE THE WAY YOU RUN THE YEAR..
If you're serious about building a business deliberately rather than reacting to whatever lands in front of you... Don't make FutureLAB something you attend once.
Make it part of how you operate.
Four live FutureLABs • Quarterly planning & activation • Private 60-minute strategy/coaching session
No Drifting through yet another twelve months..
Best Value
Annual FutureLAB™ Workshop Plan
500
Every year
Annual access to 4 FutureLAB™ quarterly workshops plus bonuses
Valid until canceled
Access to 4 FutureLAB™ workshops per year
Priority registration
Exclusive workshop materials
1x 60min 1:1 Coaching Session Per Year
Frequently Asked Questions.
EVERYTHING YOU NEED TO KNOW BEFORE YOU DESIGN YOUR NEXT 90 DAYS
FutureLAB is a live online 90-day business planning and execution workshop for founders, solopreneurs and ambitious small business owners.
But it goes much further than traditional goal setting.
During one focused day, you review the last quarter, reconnect with the future you’re building, decide the three priorities that matter most, create measurable outcomes, identify what could derail you and build the habits and execution rhythm required to make the plan happen.
It’s business strategy and psychological activation in the same session.
A 90-day business plan takes the bigger future you want to create and turns it into a small number of priorities, outcomes and actions you can realistically focus on over the next quarter.
Instead of trying to plan every detail of the next twelve months, you decide:
What matters now?
What would meaningful progress look like?
What needs to happen next?
And:
What are you deliberately not going to focus on?
Inside FutureLAB, we take that further by connecting your 90-day plan to your longer-term personal and business goals, then translating your chosen priorities into measurable Objectives and Key Results.
Because twelve months is long enough for reality to change dramatically.
Markets move.
Opportunities appear.
Priorities shift.
People change.
And plans that felt obvious in January can feel completely irrelevant six months later.
A 90-day cycle gives you enough time to make meaningful progress while remaining short enough to review, learn and course-correct regularly. Current business-planning resources ranking for this topic make the same broad case: 90 days creates a useful balance between meaningful progress and maintaining focus.
FutureLAB then turns that into a repeatable quarterly discipline:
Review → Refocus → Design → Activate → Execute.
FutureLAB is designed primarily for founders, solopreneurs and small business owners who want greater clarity, stronger execution and a more deliberate way of running the next 90 days.
You’ll get particularly strong value from the day if you’re busy but not making enough meaningful progress, juggling too many priorities, struggling to follow through on plans, delaying important decisions, or simply know that your current way of working is capable of producing more.
You do not need to be failing.
Often FutureLAB is most valuable when the business is working...
…but you know it could be working far more deliberately.
Yes.
In fact, when you are the person wearing most of the hats, deciding what deserves your limited time becomes even more important.
The current FutureLAB offer is specifically positioned for founders, solopreneurs and ambitious small business owners, including people at an earlier stage who are serious about building the business deliberately.
You don’t need a huge team.
You need something worth building...
…and a willingness to make decisions about what happens next.
Not just notes.
Not another list of things you “should probably do.”
You’ll work towards leaving with:
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Your Mission AAR (what worked, what failed, where you drifted and what must change.)
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Your bigger future clarified (the personal and professional outcomes you’re actually building towards.)
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Your three critical priorities for the next 90 days.
-
Objectives and measurable Key Results for those priorities.
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Your BE • DO • HAVE activation work (who you need to become and what you need to do consistently.)
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Your execution rhythm (the projects, monthly priorities, weekly routines and daily behaviours required to make it real.)
The workbook takes participants through exactly that progression, finishing with concrete daily, weekly and monthly commitments.
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Most business planning asks:
“What are your goals and what do you need to do?”
FutureLAB asks another question:
“WHAT WILL STOP YOU DOING IT?”
Because creating a better plan and handing it back to exactly the same habits, thinking patterns, distractions and behaviours that derailed the last one doesn't solve the real problem.
FutureLAB deliberately works at two levels: strategy and psychology.
The current programme explicitly combines strategic planning with psychological activation and a repeatable quarterly rhythm.
The business gets a better plan.
The person executing it gets challenged too.
A Mission AAR is FutureLAB’s After Action Review.
And it is where every FutureLAB starts.
Before we ask what you want from the next 90 days, we examine the last 90.
What were you trying to achieve?
What actually happened?
Where did reality pull away from the plan?
What created momentum?
What repeatedly got in the way?
What needs to stop?
What did the quarter teach you?
And what changes now because of what you’ve learned?
FutureLAB deliberately moves through those questions before participants begin designing the next quarter.
Because:
The quarter you refuse to learn from is the quarter you risk repeating.
Because knowing what to do is rarely the whole problem.
Business owners procrastinate.
Avoid uncomfortable conversations.
Overthink decisions.
Allow boundaries to collapse.
Chase new opportunities.
Lose confidence.
Revert to old habits.
FutureLAB’s frameworks asks who you need to become, which standards and beliefs need to change, and what behaviours must become consistent if the next level is going to become sustainable.
The goal isn't positive thinking.
It's removing psychological friction between the plan and the execution.
Both.....but neither description tells the whole story.
FutureLAB includes goal setting, strategic business planning, priority setting, measurable outcomes, behaviour change and execution planning.
We start with the future you actually want, decide which areas of the business need to move now, convert those into measurable objectives, then work on the actions and personal changes required to deliver them.
Goal setting tells you where you want to go.
FutureLAB helps you build a system for getting there.
Very possibly.
FutureLAB isn’t about replacing every piece of strategic thinking you already have.
It is about asking whether that strategy is translating into what you actually do next.
Your long-term business plan can tell you the destination.
FutureLAB helps determine what the next 90 days need to achieve to move you meaningfully towards it, and whether your current priorities, behaviours and execution rhythm are capable of getting you there.
Sometimes the answer is confirmation.
Sometimes it is a course correction.
Both are valuable.
You work.
FutureLAB is not six hours of passive presentation.
The day takes you through a structured process from debrief to deployment:
-
Mission AAR.
-
Longer-term outcomes.
-
Three critical priorities.
-
Objectives and Key Results.
-
BE • DO • HAVE.
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Psychological activation.
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Daily, weekly and monthly execution.
The workbook itself is built as a hands-on working process rather than lecture notes.
So you aren’t simply learning how to plan.
You are building the plan while you are there.
-
FutureLAB is a live, one-day online workshop rather than a self-paced course.
The next listed session is delivered via Zoom.
That matters because the value isn't simply the information.
It is having protected time, a structured process and live facilitation that forces you to stop reacting to the business long enough to think properly about it.
No.
You can attend a single FutureLAB and use it to design one focused 90-day mission.
But FutureLAB was deliberately created as a quarterly rhythm because every quarter creates new information.
You discover what worked.
What didn’t.
What changed.
What needs more attention.
And what no longer matters.
The annual option exists for business owners who want to build that review → design → execute cycle into the way they operate across the entire year.
It is the commitment to stop making quarterly planning an occasional event and turn it into an operating discipline.
The current annual FutureLAB offering includes access to four quarterly FutureLAB workshops plus a 60-minute 1:1 coaching session with Jenny and Matt.
Every 90 days, you come back with another quarter of real-world evidence.
You review it.
Learn.
Refocus.
Reactivate.
And design what happens next.
One FutureLAB can change a quarter.
Four can change the way you run the year.
Ask a different question:
Where will the other hundreds of hours you work over the next 90 days go if you don’t?
The biggest cost of FutureLAB isn’t the ticket price.
It is protecting six hours of your attention.
But that is precisely the point.
A better decision about which project matters.
One thing you finally stop doing.
One opportunity you decide to pursue.
One difficult conversation you stop delaying.
One recurring behaviour you finally change.
Any one of those could make the day worthwhile.
Six hours deciding where the next 90 days go is not time away from the business.
It is time invested in making the rest of your time count.
The next currently listed session is Q4 FutureLAB on Thursday 17 September 2026, from 10:00am–4:00pm BST, delivered live online via Zoom.
A single FutureLAB place is currently £97 including VAT.
[ YES — MAKE MY NEXT 90 DAYS COUNT ]
FutureLAB™ • Live Online • £97 inc. VAT
Stop drifting. Start designing.
FutureLAB is facilitated by Matt Clutterham and Jenny Jarvis, both accredited World-class trainers bringing together the two disciplines at the heart of the programme:
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Business strategy and commercial focus.
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Mindset, behaviour and psychological activation.
That combination is deliberate.
Because a strategy nobody executes is just a document.
And motivation without strategic direction is just energy.
FutureLAB brings both together around one objective: making the next 90 days actually happen.
-
No.
FutureLAB is deliberately a live, guided working session — not a video course.
The value comes from being present, doing the work in real time, being challenged and making decisions while Matt and Jenny guide you through the process.
We want you participating, thinking and working on your business not half-watching a recording three months later while answering emails.
FutureLAB is designed to be experienced live.
Absolutely... and in many cases, going through FutureLAB together can create even greater alignment around what the next 90 days need to achieve.
Tickets are priced per person, so every person attending will need their own place.
If you have a team of five or more people, talk to us about running a dedicated FutureLAB exclusively for your organisation.
We can deliver private team sessions:
Live online or In person
That gives your whole team protected space to review, align, challenge assumptions and build the next 90 days together.
Very little.
Your FutureLAB workbook will be emailed to you before the session.
Simply:
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Print your workbook.
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Protect the day in your diary.
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Show up ready to think honestly.
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And bring an open mind and a growth mindset.
You do not need a polished business plan.
You do not need all the answers.
You do not need to spend hours preparing spreadsheets or presentations.
In fact, some of the most valuable work happens when you arrive willing to challenge what you currently think the answer is.
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Life happens.
If you book a FutureLAB place and later discover that you cannot attend, contact us as soon as possible.
We can arrange for your ticket to be transferred to the next available FutureLAB session.
That means your investment isn’t lost simply because your diary changes.
The important thing is that you still protect the time to do the work.
FutureLAB tickets are non-refundable.
However, if you are unable to attend the session you originally booked, your place can be transferred to the next available FutureLAB, subject to availability.
We do this because FutureLAB is a live facilitated event and places are allocated in advance.
If something changes, contact us and we’ll help move your booking to a future session.
No refunds. No wasted ticket. Just a different date to get your next 90 days designed.
YOUR NEXT CHANCE TO BREAK THE CYCLE
2026 ISN’T OVER.
BUT YOU’RE RUNNING OUT OF TIME TO CHANGE HOW IT ENDS.
Think back to the beginning of this year.
What did you tell yourself 2026 was going to be about?
What were you going to change?
What were you finally going to launch, fix, grow, stop or start?
And how much of it has actually happened?
There is still time.
But only if the final part of 2026 doesn’t become another stretch of:
Busyness.
Firefighting.
Good intentions.
And priorities that keep getting pushed to “next week.”
Because before you know it, December will arrive.
And you’ll either be looking back at a quarter you deliberately designed...
...or wondering how another three months disappeared.