

FREE ON-DEMAND MASTERCLASS
YOU DON'T HAVE A PLANNING PROBLEM.
YOU HAVE AN ACTIVATION PROBLEM.
Most ambitious business owners already know far more about what they should be doing than they consistently execute.
In this free on-demand masterclass, Matt Clutterham and Jenny Jarvis explain why perfectly sensible 90-day plans so often disappear inside busy businesses, and introduce a different approach that combines commercial strategy with the psychology of actually making it happen.
FUTURELAB™ | 90-DAY PLANNING + ACTIVATION
THE DRIFT CYCLE™
MOST PLANS DON'T FAIL.
THEY DRIFT.
Business drift rarely feels dramatic while it is happening.
There is still money coming in. Meetings still happen. Customers still need serving. The team is still working. Your diary may actually be fuller than ever.
Which is precisely why it is so dangerous.
The quarter begins with deliberate priorities, but the operating reality of the business gradually starts making the decisions instead.
Urgency replaces intention. Too many priorities remain active. Strategic work is postponed because there is always something more immediate to solve.
Eventually momentum disappears and another 90 days have gone.

The masterclass is designed to help you recognise that cycle before you repeat it again.


PLANNING + ACTIVATION
A PLAN CAN TELL YOU WHAT TO DO.
IT CANNOT MAKE YOU DO IT.
You know what you want to achieve.
Traditional business planning tends to concentrate almost entirely on the plan itself.
Goals. Targets. Actions. KPIs. Deadlines.
All useful.
But when the workshop ends, the plan is handed back to exactly the same person, team, diary, habits, pressures, competing priorities and operating environment that struggled to execute the previous one.
That gap between knowing and doing is where FutureLAB™ begins.
Matt works on the commercial strategy,
priorities and decisions that need to shape the quarter.
Jenny works on the behaviour, mindset, habits and
psychological activation required to make those decisions
survive contact with real life.
Strategy without activation becomes another document.
Activation without strategy becomes energy without direction.
You need both.
Recently Featured by
60 MINUTES
FIVE BETTER QUESTIONS.
ONE VERY DIFFERENT WAY OF THINKING ABOUT THE NEXT 90 DAYS.

WHAT YOU'LL DISCOVER IN 60 MINUTES
WHY ANOTHER BUSINESS PLAN PROBABLY
ISN'T THE ANSWER.
✓ THE DRIFT CYCLE™
Why capable, ambitious people gradually move away from the priorities they originally said mattered.
✓ WHY URGENT KEEPS BEATING IMPORTANT
How the daily operating reality of the business takes control of the quarter unless strategic work is deliberately protected.
✓ THE ACTIVATION GAP
Why understanding what needs to happen and actually changing behaviour are two very different things.
✓ THE FUTURELAB™ SYSTEM
An introduction to our five-stage approach:
REVIEW → FOCUS → DESIGN → ACTIVATE → EXECUTE
✓ A DIFFERENT WAY TO USE 90 DAYS
How to stop treating quarterly planning as an occasional workshop and begin creating a repeatable operating rhythm for the business.
THE FUTURELAB™ 90-DAY SYSTEM
FutureLAB is built around a simple five-stage principle:
Review.
Learn from the quarter you've actually lived.
Understand what worked, what didn't, where drift appeared and what the last 90 days are trying to teach you.
Focus.
Decide what matters now.
Cut through competing demands and identify the critical few outcomes that deserve your attention next.
Design.
Turn intention into an executable plan.
Translate priorities into measurable movement and practical action.
Activate.
Remove the friction between knowing and doing.
Identify the habits, behaviours, beliefs and patterns capable of pulling you away from the plan.
Execute.
Keep it alive when real life returns.
Create a rhythm for action, review, accountability and course correction.

THIS WILL FEEL FAMILIAR IF...
YOU ARE WORKING HARD.
BUT YOU ARE NOT CONVINCED THE RIGHT THINGS ARE MOVING.
Your calendar is full but the strategic priorities still get pushed back.
Too many things currently feel important.
The business continually pulls you towards what is urgent rather than what will create the most progress.
Projects begin with energy and then slowly lose momentum.
You regularly know what needs doing but struggle to protect the time or attention to do it.
New opportunities keep competing with existing commitments.
Important decisions or conversations remain unfinished.
You finish a quarter knowing everybody worked hard but struggling to explain what materially changed.
MEET YOUR TRAINERS
STRATEGY MEETS HUMAN BEHAVIOUR.
The FutureLAB system was created after Matt Clutterham and Jenny Clutterham repeatedly saw the same contradiction:
BUSINESS OWNERS COULD CREATE PERFECTLY SENSIBLE PLANS...
...AND STILL FAIL TO EXECUTE THEM.
Because the business plan is only one side of the equation.
The person responsible for executing it is the other.

Matt Clutterham
STRATEGY. FOCUS. COMMERCIAL DIRECTION.
Matt brings the strategic lens.
The questions that cut through noise, challenge assumptions and force you to decide what really matters commercially.
Not more activity.
Not another enormous list.
Not twenty priorities competing for your attention.
Better decisions about where the business needs to go next and what deserves your focus now.

Jenny Clutterham
MINDSET. BEHAVIOUR. PSYCHOLOGICAL ACTIVATION.
Jenny works on the part most planning workshops completely ignore.
The human being responsible for making the plan happen.
The habits.
The beliefs.
The hesitation.
The procrastination.
The patterns.
The internal friction that can turn a perfectly good plan into another quarter of good intentions.
Because sometimes the breakthrough isn’t knowing what to do next.
It’s understanding why you’re not already doing it.

WE’VE DONE THE EXPENSIVE PART FOR YOU.
Between us, we’ve travelled the world and invested more than £50,000 in high-level training, coaching and guidance around strategy, goal-setting, human behaviour, performance and execution.
We’ve learned from some of the best thinkers, coaches and practitioners we could find.
Then we did something more important.
We tested it.
We kept what worked.
Discarded what didn’t.
Adapted the ideas that sounded brilliant in theory but fell apart in the real world.
And combined the most useful, practical and effective thinking into the FutureLAB system.
So you don’t need to spend years reading hundreds of books.
You don’t need to attend endless courses.
And you certainly don’t need to spend tens of thousands of pounds trying to piece all of this together yourself.
We’ve already done that work.
FutureLAB gives you the best of what we’ve learned, tested and refined distilled into one practical system designed to help you make better decisions, build a stronger plan and actually follow through on it.


THE BIGGEST COST ISN'T 60 MINUTES.
IT'S ANOTHER 90 DAYS SPENT ON THE WRONG THINGS.
Over the next quarter, you'll spend hundreds of hours working in your business.
Making decisions.
Serving clients.
Solving problems.
Leading people.
Chasing opportunities.
Putting out fires.
The 90-Day PowerUP asks for just 60 minutes to think properly about where those hours should go.
One better priority.
One decision finally made.
One distraction removed.
One project stopped.
One habit recognised.
One opportunity acted upon.
Any one of them could repay the hour many times over.
THE EXPENSIVE OPTION IS LOSING ANOTHER 90 DAYS TO DRIFT.

Frequently Asked Questions.
EVERYTHING YOU NEED TO KNOW.
The 90-Day PowerUP is a free business planning masterclass from Q Branch for founders and business owners who want to make the next 90 days more focused, deliberate and executable.
You'll learn the five-stage FutureLAB system:
Review → Focus → Design → Activate → Execute.
Yes. Register with your name and email address and we will send you access immediately.
Approximately 60 minutes.
No. This version has been recorded so you can watch it whenever works for you.
Access is designed to be on demand. You will have life-time access to replay it whenever you need.
The session is primarily designed for founders, solopreneurs and small business owners who want greater strategic clarity and stronger execution.
You don't need to be struggling.
You simply need to believe your next quarter is capable of producing more than another 90 days of reaction and busyness.
No.
The session teaches the Drift Cycle™, the activation problem and the FutureLAB approach in enough depth to be useful whether or not you ever buy anything from Q Branch.
We will explain the ways you can go further with the PowerUP Audit and FutureLAB because they are the practical next steps for people who want help applying the thinking.
We will email you access to the masterclass immediately. You may also receive related FutureLAB education, tools and workshop invitations in line with the communication permissions you give us.
No specialist software is required.
We’ll send your online joining details by email before the session. You’ll just need an internet connection and a device you can comfortably watch the masterclass on.
No.
We’re not going to spend an hour telling you to set bigger goals, write another to-do list or “want it more”.
The central idea behind The 90-Day PowerUP is that planning alone is not enough.
We look at both sides of execution:
What does the business need to do?
and
What needs to change in the person responsible for doing it?
That combination of strategy and psychological activation is what sits at the heart of FutureLAB.
Yes.
The 90-Day PowerUP isn’t designed only for businesses in trouble.
It’s particularly relevant for capable founders whose businesses are moving forward, but who know too much of their time is still being dictated by urgency, distraction and competing priorities.
You don’t have to be failing to be drifting.
Yes.
The principles work particularly well for founders, solopreneurs and owner-managed businesses because the person making the strategic decisions is often also the person responsible for executing them.
Yes.
If colleagues or business partners would benefit from the session, encourage them to register too so they receive their own joining information and recording access.
Nothing complicated.
Bring something to make notes with and, more importantly, come prepared to think honestly about:
What happened during your last 90 days?
What matters most during the next 90?
And what normally gets in the way?
That’s enough to get real value from the session.
ANOTHER 90 DAYS WILL PASS EITHER WAY.
You can let the urgent decide what happens.
React to whatever lands in front of you.
Carry the same distractions, behaviours and unfinished priorities into another quarter.
And hope things somehow turn out differently.
That's drift.
Or...
you can stop.
Learn.
Refocus.
Choose.
Plan.
Activate.
And deliberately decide what happens next.
THAT'S THE POWERUP.

The 90-Day PowerUP™
is a free live online business planning masterclass created by Q Branch for founders and small business owners who want to plan and execute their next 90 days.
The FutureLAB™ System
is Q Branch's five-stage quarterly planning methodology: Mission AAR, Focus, Design, Activate and Execute.
The Drift Cycle™
describes the pattern where good intentions are overtaken by urgency, priorities blur, business owners become reactive and another quarter passes without the intended progress.
















